Media Opportunity Memo
Instructions
Share your assessment of how media relations can play a lead role in addressing the opportunity to increase awareness of your clients young brand. This will result in an earned media relations plan using at lease one strategy for each of the following outlet types: 1) traditional print media (print news or print magazines)2) television 3) or social influencerThis must include: 1) The outlet (be specific and give me the outlet, the journalist/editor/contact from Cision, and the rationalewhy this outlet makes sense for your demographic)2) The angle (what is the hook for why this would make sense for your client, their audience and the media outlet)3) Timing (when will you pitch, how does this align with whats going on in the news/world/industry, how does this align with the outlets editorial calendar)
Answer

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