Discussion Topics

Instructions

Please post from among these topics relating to this weeks materials and readings:<> What newspaper(s) do you read on a regular basis? Do prefer the print or online version? Why?<> Do you use newspapers as a source for advertisements and/or coupons? What kinds of products and services do you seek through newspaper ads, and how do those advertisements attract your attention?<> What consumer and/or professional magazines do you subscribe to? How do they serve your needs and interests?<> What sorts of advertisements are placed in the magazines you read? How do the magazine ads and content target its particular audience?<> Which radio format(s) do you listen to most often? What kinds of advertisements are targeted at that particular audience?<> Share any topics this week you may have found relevant to your work with cross-cultural global marketing challenges.<> What news did you see this week that might relate to our course topics?<> Feel free to start your own discussion thread on any related topic, or review an article from the course supplemental website: course.wwmr.us/readings.htm.  http://course.wwmr.us/readings.htm

Answer

Newspaper as a source of advertisementThe newspaper that I read regularly is the Wall Street Journal. The Wall Street Journal is recognized for its award-winning media reporting, market and financial details a more comprehensiveglimpse at economics than most other publications and its commentary column. The Wall Street Journal is a daily corporateand financial publication based in New York City and marketed in the US. It was established by Charles H. Dow mainly for investmentand financial information purposes. The reliability of the publication and the scope and specificity of its content have gained it recognition and popularity from the outset. From its inception until early in the Great Recession, the Newspaper has scarcely gone into corporate and economic reporting. While viewed as fr...
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