marketing research
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answer the material's questions.
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NameProfessorCourseDateCustomer satisfactionOne percent of the unsatisfied client is believed that will never come back to purchase again. The first objective of any institution should be aimed at creating happy customers. Institutions that make their happy customer flourish and those that do not stage hence perish. For the goal, it is severely not represented enough in companys goal and matrices. This because gauging customer satisfaction is not an easy task such as measuring revenue hence this make it difficult to come with clear objectives. However, some methods are used to measure customer satisfaction. Let me go through that can be used to measure customer satisfaction.1).To begin with, the surveys are done through money emails that are organised to focus on 20 customers. In case any...
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