strategic business unit evaluation and international marketing
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Answer
The worlds economic activity was stagnated by the abrupt decline in the oil-exporting economies. The fluctuations in the crude oil prices are in response to policy changes, news cycles, and changes in the worlds markets (Baffes et al.,). The prices have been on a downward trend since 2014, with the fall between mid-2015 and early 2016 attributed to deteriorating demand prospects (Baumeister, Christiane, and Lutz). An analysis by the Wall Street Journal demonstrates that renowned oil companies including Chevron Corp, Exxon Mobil Corp, BP PLC, and Royal Dutch Shell experienced significant challenges covering their expenses. The companies also had increased debt by the end of the year 2016. The reducing economic growth prospects resulted in decreased earning expectations of the major oil comp...
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