Joe Biden's campaign, unbiased
Instructions
Follow their campaign with an eye toward its communication strategy sign up for e-mail lists, follow on Twitter/Facebook/YouTube, explore the campaigns Web pages, etc. Document the primary themes, styles and communication strategies employed by the campaignWhat sorts of media (earned and paid) is the campaign generating? What does their rhetoric and media strategy tell you about their imagined voter base or constituency? How does their communication strategy (in terms of rhetoric and medium) compare to that of their main opponent(s)? Write an 8-10 page report describing the campaigns overall communication strategy and evaluating its efficacy. Is the campaigns communication strategy successful, thus far? Why or why not? How would you recommend improving it?
Answer

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