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Instructions
Feedback from my instructor You described the firm but it would have been best to mention the name of the company. Nothing confidential should be presented in this paper.This part needs to have more information in it to receive full creditSpecific social media metrics did not seem to be provided for your chosen company's existing social media presence. You needed to provide existing metrics in your paper along with analysis. Please note, this is not the same as providing ideas concerning metrics or metrics that could be considered. You need to provide actual metrics that already exist and are publicly available. Examples of metrics that are freely available to public users of social media include the number of followers on the firm's Facebook page or the number of Twitter followers or the review rating of the company on Facebook or ratings or rankings on the site Yelp. Remember, even company's that do not have a social media presence maintained by the business may have reviews on sites such as Yelp and Google Reviews and the metrics (i.e. numbers) related to those reviews can be reported on and analyzed. Many other social media platforms, and metrics on them, could be considered as well.
Answer

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