Protagen and Immco Diagnostics

Instructions

Answer these questions using extensive online research:Protagen and Immco Diagnostics1. Major Growth Challenges for the start-ups 2. Compare the business models of the TWO companies 3. Sustainable Competitive Advantage of the TWO companies

Answer

Protagen and Immco DiagnosticIntroductionCompetitive analysis between the two companies is highly important. It is critical in showing the specific advantages which a company holds against another. Further, it shows the areas of weaknesses between more firms. Thus, it aims to provide insights on the specific improvements which might need to be made in a particular company (Bouranta & Psomas, 2017). Through the process, there is normally the chance of the companies to be outstanding in the specific activities which they undertake. The lessons learned in the process can also be applied in other cadres of industry. Thus, it shows the general improvements which can be adopted in improving the quality of service offered to the market. It is also important in showing the various methodologie...

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